Sunday, November 17, 2024

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‘Wild Things’ & Karen O: “No Fat Kids!”

Now this is rather amusing.

The U.S. Department of Health and Human Services (HHS) and the Ad Council today launched a new series of public service advertisements designed to address childhood obesity. Featuring characters from the upcoming film, “Where the Wild Things Are,” the PSAs are an extension of HHS’ Childhood Obesity Prevention campaign with the Ad Council, which encourages children and families to lead healthy lifestyles. The ads are being distributed to media outlets nationwide this week.

The ad of course uses Karen O & The Kids’ “Sesame Street”-like uber-earnest sing-along, “All Is Love,” from the “Where The Wild Things Are” soundtrack, and footage from the Spike Jonze film. The message at the end is, “did you play today?” I.e. get your pudgy little asses off the Internet and stop watching stupid trailers and clips on retarded blogs like this one. You wouldn’t want to be Daddy’s chubby little secret after all, right? Hilarious and yes, we’re assholes. Sorry, just kind of amusing.

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