I don’t think I can overstate how much interest, curiosity and perhaps concern there is over “Solo: A Star Wars Story.” Even though plenty of studios are launching Super Bowl spots on Sunday, the news that “Solo: A Star Wars Story” might be glimpsed during the game day was worthy of coverage. It makes sense given the rocky production — as you know original director Phil Lord and Chris Miller bailed during production, and Ron Howard took over — and the otherwise secretive nature of the movie (there’s still no official image from the film). Well, we’re going to get an eyeful very soon.
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Trailer Track reveals that the first, full trailer for “Solo: A Star Wars Story” will launch on Monday during “Good Morning America.” Disney‘ marketing blitzkrieg: engage. The morning talk show is familiar ground for the studio to launch their promos (Disney owns ABC), and I’d put good money on Howard or Kathleen Kennedy stopping in to say a few words, and soothe fans’ fears, before unspooling the first, highly anticipated trailer.
There’s still lots of questions to be addressed — the main one being if the movie is still actually coming out in less than four months on May 25th. But we’ll know the answer to that and much more very soon. It looks like we’ll get some kind of trailer tease or TV spot between tackles on Sunday, followed by the whole shebang first thing Monday morning. So, you might want to go a little easy on the beer at your Uncle’s Super Bowl soiree.